Our Editorial Guidelines

When you’re reading a product review, what do you look for? Chances are, you want to know whether or not the reviewer liked the product.

But there’s more to it than that. What were the specific things they liked or didn’t like about it?

How does the product compare to others on the market? Is it worth your time and money?

At The Digital Anu, we take our reviews seriously. That’s why we have editorial guidelines in place that dictate how we review products.

Our goal is to provide our readers with accurate, honest information so that they can make informed decisions about which products are best for them.

In this article, we will discuss our editorial guidelines and how they affect the way we write product reviews.

Our Research Process

When we receive a product for review, the first thing our team does is research.

We look at the product’s features and specifications. We read reviews from other publications.

We find out what the competition is and see how the product stacks up. Only then do we start writing our own reviews.

We do research on

01. Gaming Laptops

02. work laptops

03. Facial recognition

04. Eye Software

05. Analytics

06. Integrations

Choosing &Testing Phase

At this stage, we choose the best products that have the best ratings and start testing them.

We use the products for a period of time to get a feel for how they work in real-world conditions. (Most of the time we inquire from friends and family who use them)

We take note of any pros and cons we found. We also compare the products side-by-side to see which one comes out on top.

We go to the local store and pay a small fee to acquire the product in question so that we can test and assure that it’s of the quality that we expected it would be.

The writing Process

The Plan

After we’ve done our research and testing, it’s time to write the review.

Our reviews are comprehensive and cover all the important aspects of the product.

We include both the good and the bad so that our readers can make an informed decision.

When writing a review, our reviewers must first and foremost consider the reader. What information will they need in order to make a decision about this product?

Our reviews must be objective and unbiased, so our readers can trust that they are getting accurate information.

We also believe it’s essential to be transparent about any potential conflicts of interest.

If a reviewer has been paid or otherwise compensated by the company producing the product, they must disclose this information upfront.

We also provide links to where the products can be purchased so that our readers can easily find them if they’re interested.


Once our reviewers have written their initial drafts, they send them to our editing team.

The editors will check for clarity, grammar, and accuracy. They will also verify that the reviewer has followed our editorial guidelines.

After the review has been edited, it will be sent back to the reviewer for final approval.

At this stage, the reviewer might test the product again to ensure that their original assessment still holds true.

Final Touch

Only once the reviewer is satisfied with the review will it be published on our site.

These are just a few of the things that go into writing a product review at The Digital Anu.

This is the time when we add relevant images, videos, and infographics.

We also add links to our other articles so that our readers can learn more about the topic. (Like relevant links from our blog content )

The final step is to promote the article through social media and email marketing.

We hope this article has given you a better understanding of how we write product reviews at The Digital Anu.

Why we have set standards for writing product reviews

Strict Standards

Standards are important because they ensure that our reviews are accurate, honest, and objective.

They also help to protect our reviewers from any potential conflict of interest.

Editing Guidelines

Our editorial guidelines are in place to help us write the best possible product reviews for our readers.


We believe that by providing our readers with accurate and unbiased information, we can help them make informed decisions about the products they purchase.


It helps us have a mutual understanding between us and our writer, as any violation of this will lead to termination of services.

Fact-Checking and Updates of content

It’s important to us that our reviews are up-to-date and accurate.

If we receive new information about a product, we will update our review accordingly.

We also fact-check all of the information in our reviews before they are published.

This includes checking for spelling and grammar errors, as well as verifying the accuracy of the information.

If you see an error in one of our reviews, please let us know and we will correct it as soon as possible.

Our recommendations

At the end of each review, we include our recommendations. These are based on our findings and opinions after testing the product.

We only recommend products that we believe are worth purchasing.

If we don’t think a product is worth your money, we will say so in our review.

We believe that our recommendations are helpful for our readers, but ultimately the decision of whether or not to purchase a product is up to them.

We hope this article has given you a better understanding of our editorial guidelines for product reviews.

Thank you for reading!

We hope this article has given you a better understanding of our editorial guidelines for product reviews. If you have any questions or suggestions, please don’t hesitate to contact us. Thank you for reading!